Littlewoods Gaming lures women with ‘bingo chic’
LONDON - Littlewoods will push ‘bingo chic’ to aspirational women to launch its online bingo. Littlewoodsbingo.com has appointed TBG London after a pitch to develop an online marketing campaign, which will launch this month.
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Interesting gambling facts:
- Gambling became legalized in Vegas in 1931 by Mayme V. Stocker and J.H. Morgan who was issued Clark County Gaming License No. 1.
- Keno, the casino version of lotto, originated in China nearly 2000 years ago when Cheung Heung devised a lottery as a way of raising funds for his province's army.
- In 1857, Prince Charles III of Monaco decided to introduce gambling to his Mediterranean principality to boost its finances.
- Indian tribes have used their position as sovereign entities to develop a number of gaming establishments. Indian casinos operate in 22 states. This number is expected to grow.
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